Prophet – Trade Promotion Clarity Like Never Before

Great customer planning starts with data. Prophet removes the guesswork.

Promotions are a significant part of your business. Plan smarter and simplify with Prophet, built to fit your strategy.

Customer Planning

Seamlessly manage goal-driven promotional programmes across every retailer andcustomer channel.

Analytics & Reporting

Track critical performance metrics and get actionable insights for future planning success.

Financial & Demand Forecasting

Forecast with certainty to anticipate the impact on demand and inventory.

Budget Management

Monitor performance in real-time, adjust as needed, and quickly check the numbers add up.

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Key Capabilities

Promotion Planning

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Promotion success starts with accurate data. Prophet gives you the whole picture and the insights to achieve accurate planning from day one.

Build and manage programs quickly and easily. Create multi-layered promotions and fine-tune for the perfect balance of volume, value, and margin.
Pre- and post-promotion insights give you a clear view of performance, allowing you to adapt and improve each and every promotion.
Get the most from your trade spend budget. See where it’s best invested to maximise your ROI.

Financial & Demand Forecasting

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Accurately predict customer demand with rock-solid data to back it up. Prophet gives you retailer forecasting control, keeping the shelves stocked, the sales flowing, and customers happy.

Build promotion models and plan with accuracy. Prophet’s data gives you the right metrics, with instant updates to keep you in sync with changing market conditions.
With Prophet’s customer planning as the foundation of your financial strategies, you gain clear visibility into future sales and gross margin performance.
Forecast with confidence by leveraging Prophet’s real-time insights to build precise demand plans, minimising forecast bias.

Analytics & Reporting

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Prophet provides the insights you need and helps you understand them across your business, keeping you agile. Respond swiftly, adjust your strategies, and consistently enhance performance.

Bring multiple data sources into Prophet and run comparative analysis between datasets.
See all data in configurable in-app dashboards that put your entire team on the same page. Define clear metrics and export data for ad-hoc analysis.
Review data holistically and drill down across customers, categories, brands, and product groups.

Budget Management

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Prophet simplifies budget management by providing real-time tracking and insights. Stay within budget and make data-driven decisions throughout every promotion run.

Ensure accurate budgeting and financial planning. Prophet’s up-to-the-minute data gives you confidence in your plans vs targets.
Monitor promotion spend for immediate visibility and budget compliance.
Simplify and streamline historic and future financial reporting - easily track, compare, and verify the numbers.

Collaboration

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Prophet makes it easy for teams to work well together. Ensure true collaboration between internal teams, stakeholders, and externally with customers for mutual success.

Align your objectives with those of your customers – for more efficient and productive partnerships.
Facilitate effective teamwork with a unified platform that enhances communication and simplifies workflows.
Use real-time data to improve decision-making and ensure strategies reflect market trends.